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The Footprint

Insights into local presence management

3 Google Updates That Make it Easier to Engage Local Customers

Google My Business (GMB), Google’s Local Three Pack, and Google Posts have all undergone changes, ...

How to Ask for a Review

In April 2018, Google updated its review guidelines to address the growing issue of review solicitat...

The Power of a Response

There was a time when complaining about poor service or faulty products meant customers had to speak...

Holiday Opening Hours: Don’t Leave Your Customers Confused!

For most businesses, November and December could be (and should be) the busiest time of the year. Wi...